(problem): I Have A Problem…

I Have A Problem...I Have A Problem...

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Notez la durée de la vidéo (00:10:36s), le titre (I Have A Problem…) ainsi que l’auteur, suivis de la description :« Jack Manifold partage ses réflexions sur la culture « Sold Content » d’Internet. Si vous aimez les diatribes comme ceux-ci, vous devriez vous abonner !! ↓ Regarde Me & Tommyinnit’s Podcast @shutuplmtalking ici ↓ https://youtu.be/xti0g-pnjq?si=ofmhtfhkrponlmzg édité par: https://twitter.com/spxcelily @jackManIfoldtv Suivre mon twitter: https://www.twitter.com/jackmanifoldtv Suivez mon Instagram: https://www.instagram.com/jackmanifoldtv #jackmanifoldtv #slop ».

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Conclusion

La réussite de vos projets audiovisuels dépend d’une étape cruciale : le choix d’une société de production. En vous informant sur les missions et les étapes de la production, vous serez mieux armé pour choisir l’agence qui s’aligne avec vos attentes. Que ce soit pour un projet de film, une vidéo d’entreprise, ou un documentaire, il est essentiel de dénicher une société qui offre un service global, de la préproduction à la postproduction, et qui s’adapte aux évolutions du marché.

Il est essentiel de prendre en compte cette décision. Il est judicieux de prendre le temps d’examiner les agences, d’évaluer leurs compétences, et de vous assurer qu’elles saisissent vos objectifs. La réussite de votre projet audiovisuel dépendra de la société de production que vous sélectionnerez.

En alliant expertise dans la production vidéo et des technologies avancées, e-mediaprod répond aux défis de l’industrie du cinéma et du web avec des réalisations de qualité. Pour plus d’informations sur leurs services, cliquez sur ici.

Quelle méthode utiliser pour sélectionner la société de production vidéo et audiovisuelle adaptée à vos projets

L’évolution du métier de la production, ces dernières années, est le résultat de la simplification technique et de l’émergence de nouveaux médias. De nombreuses sociétés de production, comme e-mediaprod, mettent à disposition des solutions clés en main, permettant au client de ne fournir que son brief pour recevoir directement le produit fini. Cette méthode favorise une optimisation du temps et une amélioration de l’efficacité, s’adaptant aux besoins grandissants du marché. e-mediaprod a su, en particulier, développer ses compétences dans le domaine du web, en s’adaptant aux évolutions des formats numériques et des plateformes de diffusion en ligne. Cette société, grâce à un studio à la pointe de la technologie en motion et une équipe professionnelle, s’efforce de livrer des réalisations de qualité, tant pour des projets en France qu’à l’international. En se référant aux meilleures pratiques d’Entertainment et en s’inspirant des photos de référence aux États-Unis, elle parvient à insuffler une atmosphère unique à chaque production, tout en respectant les normes de l’industrie.

Les évolutions récentes dans le domaine de la production audiovisuelle.

Évolution des contenus et formats en adéquation avec les attentes du public.

La diversification des plateformes de contenu, telles que YouTube et Spotify, a également suscité un intérêt pour des formats plus courts et plus dynamiques. Un contenu authentique, créatif et engageant est recherché par les consommateurs. Une société de production chevronnée saura moduler les formats et les contenus en fonction des tendances du marché et des attentes du public.

Avec l’émergence de nouvelles technologies, l’industrie de la production audiovisuelle se transforme continuellement, tout comme les attentes des consommateurs.

Les nouvelles technologies et leur effet sur le domaine

Les innovations telles que la réalité virtuelle (VR), la réalité augmentée (AR) et l’intelligence artificielle (IA) transforment le domaine de la production. Ces développements permettent aux entreprises de production d’élaborer des expériences plus immersives et interactives. Il est crucial qu’une bonne société de production soit à la pointe des technologies pour vous proposer des solutions captivantes.

Il est important de connaître le rôle d’une société de production

Dans le secteur de la production audiovisuelle, la gestion de projets vidéos, films et autres contenus multimédias est une responsabilité clé d’une société de production. Ces sociétés cherchent à fournir un service complet qui couvre toutes les étapes de la production audiovisuelle, de la conception initiale à la diffusion du produit final.

Classer les types de production (film, vidéo, documentaire)

Les entreprises de production se spécialisent souvent dans des catégories spécifiques de films ou de vidéos. Elles peuvent se concentrer sur des productions cinématographiques de grande envergure, des projets de documentaires, ou encore des vidéos corporates à vocation marketing. Chaque type de production appelle une stratégie distincte, et les compétences spécifiques de l’agence de production sont indispensables pour mener à bien le projet.

Identifier les missions et les objectifs.

Les missions d’une société de production, qui dépendent du type de projet, incluent souvent la gestion des financements, la planification des ressources, et la coordination des équipes artistiques et techniques. En fonction du type de projet (film, documentaire, publicité, ou contenu institutionnel), la société de production s’occupera de tous les aspects de la création.

Choisir la bonne société de production est une étape clé.

Clarifier les attentes uniques du client.

La société de production que vous choisissez doit être en mesure de répondre à vos besoins spécifiques, car chaque projet est unique. Si vous êtes dans le domaine du marketing au sein d’une entreprise et que vous avez besoin de contenu vidéo pour faire connaître votre marque, assurez-vous que la société de production a une expertise dans la création de vidéos corporates et qu’elle comprend vos objectifs de communication.

Il est souvent difficile de choisir la société de production qui correspond le mieux à votre projet. Voici des critères à considérer pour faire un choix réfléchi.

Évaluer les agences en termes de compétences et d’expertise

Avant de se prononcer, il est crucial d’examiner l’expertise de la société de production. Alors que certaines agences se concentrent sur des productions cinématographiques à gros budget, d’autres se montrent plus aptes à gérer des vidéos de petite taille ou des films d’entreprise. Vérifiez que l’agence a l’expérience requise en consultant son portefeuille pour gérer votre projet.

Les jalons importants de la création vidéo.

En post-production, on s’occupe de l’édition et de la finalisation du contenu

La magie se déploie lors de la postproduction. Grâce au montage, à l’étalonnage, au mixage audio et aux effets spéciaux, le contenu final s’anime. Pour garantir la satisfaction du client, la société de production veillera à ce que le résultat final soit de la plus haute qualité possible.

Pour le tournage : organisation et gestion des équipes

Il est souvent admis que le tournage constitue l’étape la plus exaltante d’un projet audiovisuel. Il nécessite une organisation détaillée, incluant la gestion des lieux de tournage et la coordination des équipes. En prenant en charge le matériel, les autorisations de tournage et l’encadrement des équipes, une bonne société de production garantira un déroulement fluide.

Organisation du projet et préparation

En effet, la préproduction est une étape clé, car elle conditionne le succès du projet. Ce processus inclut la définition des objectifs, la rédaction des scripts, le choix des lieux de tournage, et la constitution des équipes techniques et créatives. Une société de production professionnelle saura gérer cette étape avec précision et efficacité, assurant un lancement sans accroc.

Une évaluation d’une société de production repose sur une bonne compréhension des étapes de la production. Voici un tableau des étapes cruciales :

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#Problem..

Retranscription des paroles de la vidéo: now for those of you who are aware of me before I made this channel you’ll know exactly why I made it when I made my main Channel every single time I uploaded I had the philosophy that it had to be better than the last video now this wasn’t always the case it’s not like I fulfilled that every single time but I always felt the pressure of that idea and I made this Channel with the explicit reasoning that I didn’t want that pressure anymore and that it didn’t really matter whether the last video was better or worse than the next one I’m just making videos that I want to make and they’re intentionally simple to make I get on Discord with a friend and I look at something maybe maybe I look at something by myself maybe it’s just an edited Downstream but recently I’ve seen a couple of comments and a couple of posts on Reddit that got me thinking is the stuff that I make on this channel slop now some of you may look at the screen bewildered at this point because you may think Jack what the do you mean is this slop and honestly it’s a good question because I don’t think I can give you a definitive answer the term slop is a sort of recent one that just gets thrown around on the internet now many people refer to their second channels as their slot channels where they make the easy stuff I mean it literally like in its actual definition just means like liquid tasteless food it’s the stuff that you feed like pigs or livestock but when using this internet context I suppose the idea is that the content you are making is like the bare minimum it’s this sort of flavorless [ __ ] that your audience just consumes and I’ll be honest I don’t really like that idea now as I said I don’t want this channel to be highbrow particularly this is my second Channel and although right now it’s the only place I’m posting because the main channel is on Hiatus that will be rectified one day and when that day comes this is going to be the place for the simpler stuff the stuff that I can guarantee I can churn out at a regular cycle my workflow is ever changing some weeks I’m really busy some weeks I’m really free and with the type of content I’m making over here that sort of reaction commentary type stuff I can guarantee that I can make one a week I have that time but on the occasion I’ve done more highbrow stuff like the Vlogs or the more artsy stuff I can’t guarantee I always have time for that some of these are real Productions that need camera people and lighting and locations and like there there’s so many moving factors and on some weeks if I have like a podcast of a recording or I have an event I can’t guarantee that’s going to get made I can guarantee that I can get on disc scord and look at a funny video with friends but I’ll be honest even recently that’s kind of slipped where it’s just been recycled live streams I’ll be completely transparent I’m going away to Japan in like a few days as of this video being uploaded for 2 weeks and then after I get back I’m home for like a week before I go on tour for another 6 weeks I’m away for like 2 months my schedule doesn’t exactly slow down when I get back either so I’m doing like the most filming I’ve ever done to make sure our podcast uh and this second channel is backlogged to cover that break and I have let the quality slip a little bit over here the last couple videos have just been recycled live streams and be looking at like Instagram reals or Tik toks and I’ll be honest they’re not the best I’ve ever made I don’t think they’re bad they’re fine but they’re just that they’re slop and I just want to make a promise now that although I can’t guarantee that there’ll never be another video like that again I mean you know what [ __ ] it I actually kind of enjoy looking at Instagram reals I’m going to guarantee you now that there’s not going to be much of it it’s going to be occasional it’s going to be when I really can’t afford to do anything else unlike recently where it’s been a little back to back I mean it’s been split up with the Vlogs but not everyone’s watching those I realize some people are only here for the stuff they used to and the stuff they used to has been the lower end so I apologize but in a way I’m kind of glad I had this experience one it told me what you guys kind of expect from me I saw the point at which people started making comments about this sort of stuff I saw the point at which like the content goes from being reaction fun stuff where I actually add a little bit to being just stuff and also taught me a lot about the internet on the whole right now and this is kind of what the rest of this video is going to be about you see I’d say I’m really not the only person that has done this there are some creators who do this fulltime for a living this like swap content and there’s no shame in that if that’s what you want to do I just realize it’s not what I want to do and yet despite that here I’ve been doing it and look people talk about the internet changing all the time and how it’s different from what it used to be but this is the first time I’ve ever really realized exactly what that is and this is the conclusion I came to on pretty much all social media now most people the majority of people posting on there are not there to make art anymore they’re there to make content and that may seem obvious because content is the word everybody uses these days as well it’s not like this has been a secret it’s just I guess it’s a change I never saw happening I never noticed this transition from people who were coming onto the internet to make genuine creative passion projects to people who were making content to you know fulfill their audience and pay their bills and it may not seem like a huge deal or maybe even a big difference but I think that mindset shift is the reason the internet feels so different from what it did 10 like even like 5 years ago now the point I’m about to make I’ve already spoken on in this video here uh so I’d encourage you to go watch that if you want my full thoughts but when I started watching YouTube like 12 years ago now the cont content was original and creative and the things that were big were the most original and the most creative things albeit a lot of it was very stupid but it was fresh I suppose and what that did is it encouraged creators to try things when you see the top thing is something so strange that no one could have thought of it in their Wildest Dreams your wild crazy thoughts feel like there’s something that might work but now all I hear from other creators or see on YouTube or even nearly slipped into myself is this slop Pipeline and there’s a really simple reason for this the videos that perform the best are these slot videos I mean look at my Channel all the biggest videos are Instagram res reactions I mean admittedly all the ones first of the videos with jlap but then after just just you get the point and when I have pushed the boat out and tried something new and more creative although the comments are lovely and the people that do see it really enjoy it the views are halfed and you don’t want to sit here and focus on those as a Creator because at the end of the day you should be fulfilled by your creative Ventures and just seeing that anyone enjoyed them I mean at the end of the day when 50k people watch a video that’s 50,000 people who watched it I can’t comprehend that amount of people the video I did the other week about supercars that in my opinion did not perform very well had as many people watch it as one show at the Taylor Swift eras tour have you ever been there have you ever been to that Arena it’s electric but the YouTube dashboard and the constant down ARS comparing you to your previous videos and the YouTube homepage with Mr Beast with like 100 million views a video makes you feel like that’s tiny and not only that but your income’s directly linked to how many people watch the video and no one wants to be money focused but everyone has bills and as I get older and I get more responsibilities and I start to try and progress my life into the next chapters that’s important more important than when I was 17 and I know that pretty much every other YouTuber feels the same way and yet we all feel unfulfilled by it and the audience in the comments don’t seem to like the videos either but then you get caught in this question if the audience don’t like it and the creators don’t like it why is it getting more views it makes you consider whether the change is not in the creators but in the consumption of social media it’s a real chicken and egg situation like did YouTubers start making more and more slop over the years forcing consumers to watch more of it or did consumers start watching more of it forcing creators to make more of it I don’t know and with no one seeming to be happy with the situation there’s no indicator I suppose another thing that crosses my mind as to why this might have happened is the fact that this is a career now 10 years ago when people were doing this there was only just money being introduced into it everyone was doing it as a hobby no one had aspirations of doing anything more maybe it just started but people really believed that they were going to make their living doing exactly what they loved and now people see this as a career option I mean look at like statistics coming out of schools when you ask kids what they want to be when they grow up they say YouTuber like a lot of the time this is a job now and some people look at it that way holy they don’t see it as a creative Outlet so much as a creative job a fun job sure but as a job generally has with constraints many people go into this seeing the categories of YouTubers that exist and try and fit a mold instead of making a mold like people used to and the positive of that I suppose is as more people do this and lay out the path more people look at that path and are able to break into it it’s accessible now it’s easier to do something when you’ve seen people do it before but that leads on the consumer side to a seeing a lot of the same old and it feels to me that people are more interested in innovating in the way of profit than they are in the way of creativity and fun I’m not trying to be a hypocrite here I’ve done it we’ve all done it as I said earlier this is my job but I think we hold a responsibility to strike a balance as creators at least if we want to keep our audience satisfied and I’ll be honest I don’t have the solution to this problem I don’t know how to reduce the slop online cuz I get the appeal as to why it is prominent on both sides it’s like the same reason that shows like Family Guy are still running and have been for like nearly 30 years they’re easy consumption over the years life has gotten more and more stressful for people people work longer hours and get less pay stress is high and most people want to unwind at the end of the day and something really really simple that you can switch your brain off and just chuckle along to is Pleasant I mean I fall victim to it all the time you know I catch myself on Instagram real scrolling even when I’m not recording even if I don’t want to even if I’d rather say that I was watching some high piece of art some amazing movie I catch myself in these Cycles so maybe the problem isn’t with the way we consume or create media but the way we live our lives and what we now look for in our escapism maybe as life becomes more complicated our media becomes simpler but that longing for something with more substance tells me that that isn’t what we want I don’t think I’ve met a single person who says that slop is good other than anyone looking to line their pockets look I’m not going to tell you to stop consuming it I’m not going to stop and I’m not going to stop creating it completely I definitely want to raise the standard of what I’m creating on this channel a bit when I look even four months ago when I did the video with baby no money or with James Maria those were just a little bit more original and a little bit more me than the stuff recently and that’s enough for me that’s all I want to do this can still be light entertainment and I think people want that honestly I think everyone just needs to find their balance I can’t believe I’m saying such a stupid sentence but slop is a spectrum if you put like baby sensory videos on one end and like Oppenheimer at the other everything sits between them at any given point someone might want to watch something at some point on the Spectrum and it’s all to do with their age and their taste and their lives so really there’s a space for everyone but I can’t help but feel that we’re just a little bit too close to this end of the spectrum but I have faith I think the more and more I hear the sentiment that everything’s getting a little too sloppy I feel like that brings us closer to returning to the Golden Age the age where people’s just making whatever their heart desires the more you speak to creators the more you hear about people with projects that they’re just dying to make itching to make if only the views were there that could only happen for so long we got to reach a point where suddenly one person makes their project and it does well and it inspires everyone else to make theirs and hey as I say I’m bringing back the main Channel soon and my goal for there is just to make things that my heart desires so you never know maybe I’m going to be the guy to boil it all over but it’s probably not going to be it’s probably going to be someone with more subscribers uh but that means said please do subscribe because the more of you that do gives me higher chances to actually be that guy and I would appreciate that I’d love to go down with a legacy like that yeah let me know what you think in the comments this isn’t a video where I have a conclusion to make or like an answer this is just something that’s been dancing around my mind I think it’s interesting to think about why has this happened I’m not 100% sure someone’s got the answer I’m sure they’re probably smarter than me yeah that’s it for this week as I say as of next week I’ll be in Japan but I’ve already got a couple of little bits filmed they’re a little bit interesting so I hope you enjoy them the slot won’t stop but it’ll be a little tastier [Music] .

Image Youtube

Déroulement de la vidéo:

0.04 now for those of you who are aware of me
0.04 before I made this channel you&;ll know
0.04 exactly why I made it when I made my
0.04 main Channel every single time I
0.04 uploaded I had the philosophy that it
0.04 had to be better than the last video now
0.04 this wasn&;t always the case it&;s not
0.04 like I fulfilled that every single time
0.04 but I always felt the pressure of that
0.04 idea and I made this Channel with the
0.04 explicit reasoning that I didn&;t want
0.04 that pressure anymore and that it didn&;t
0.04 really matter whether the last video was
0.04 better or worse than the next one I&;m
0.04 just making videos that I want to make
0.04 and they&;re intentionally simple to make
0.04 I get on Discord with a friend and I
0.04 look at something maybe maybe I look at
0.04 something by myself maybe it&;s just an
0.04 edited Downstream but recently I&;ve seen
0.04 a couple of comments and a couple of
0.04 posts on Reddit that got me thinking is
0.04 the stuff that I make on this channel
0.04 slop now some of you may look at the
0.04 screen bewildered at this point because
0.04 you may think Jack what the do you mean
0.04 is this slop and honestly it&;s a good
0.04 question because I don&;t think I can
0.04 give you a definitive answer the term
0.04 slop is a sort of recent one that just
0.04 gets thrown around on the internet now
0.04 many people refer to their second
0.04 channels as their slot channels where
0.04 they make the easy stuff I mean it
0.04 literally like in its actual definition
0.04 just means like liquid tasteless food
0.04 it&;s the stuff that you feed like pigs
0.04 or livestock but when using this
0.04 internet context I suppose the idea is
0.04 that the content you are making is like
0.04 the bare minimum it&;s this sort of
0.04 flavorless [ __ ] that your audience just
0.04 consumes and I&;ll be honest I don&;t
0.04 really like that idea now as I said I
0.04 don&;t want this channel to be highbrow
0.04 particularly this is my second Channel
0.04 and although right now it&;s the only
0.04 place I&;m posting because the main
0.04 channel is on Hiatus that will be
0.04 rectified one day and when that day
0.04 comes this is going to be the place for
0.04 the simpler stuff the stuff that I can
0.04 guarantee I can churn out at a regular
0.04 cycle my workflow is ever changing some
0.04 weeks I&;m really busy some weeks I&;m
0.04 really free and with the type of content
0.04 I&;m making over here that sort of
0.04 reaction commentary type stuff I can
0.04 guarantee that I can make one a week I
0.04 have that time but on the occasion I&;ve
0.04 done more highbrow stuff like the Vlogs
0.04 or the more artsy stuff I can&;t
0.04 guarantee I always have time for that
0.04 some of these are real Productions that
0.04 need camera people and lighting and
0.04 locations and like there there&;s so many
0.04 moving factors and on some weeks if I
0.04 have like a podcast of a recording or I
0.04 have an event I can&;t guarantee that&;s
0.04 going to get made I can guarantee that I
0.04 can get on disc scord and look at a
0.04 funny video with friends but I&;ll be
0.04 honest even recently that&;s kind of
0.04 slipped where it&;s just been recycled
0.04 live streams I&;ll be completely
0.04 transparent I&;m going away to Japan in
0.04 like a few days as of this video being
0.04 uploaded for 2 weeks and then after I
0.04 get back I&;m home for like a week before
0.04 I go on tour for another 6 weeks I&;m
0.04 away for like 2 months my schedule
0.04 doesn&;t exactly slow down when I get
0.04 back either so I&;m doing like the most
0.04 filming I&;ve ever done to make sure our
0.04 podcast uh and this second channel is
0.04 backlogged to cover that break and I
0.04 have let the quality slip a little bit
0.04 over here the last couple videos have
0.04 just been recycled live streams and be
0.04 looking at like Instagram reals or Tik
0.04 toks and I&;ll be honest they&;re not the
0.04 best I&;ve ever made I don&;t think
0.04 they&;re bad they&;re fine but they&;re
0.04 just that they&;re slop and I just want
0.04 to make a promise now that although I
0.04 can&;t guarantee that there&;ll never be
0.04 another video like that again I mean you
0.04 know what [ __ ] it I actually kind of
0.04 enjoy looking at Instagram reals I&;m
0.04 going to guarantee you now that there&;s
0.04 not going to be much of it it&;s going to
0.04 be occasional it&;s going to be when I
0.04 really can&;t afford to do anything else
0.04 unlike recently where it&;s been a little
0.04 back to back I mean it&;s been split up
0.04 with the Vlogs but not everyone&;s
0.04 watching those I realize some people are
0.04 only here for the stuff they used to and
0.04 the stuff they used to has been the
0.04 lower end so I apologize but in a way
0.04 I&;m kind of glad I had this experience
0.04 one it told me what you guys kind of
0.04 expect from me I saw the point at which
0.04 people started making comments about
0.04 this sort of stuff I saw the point at
0.04 which like the content goes from being
0.04 reaction fun stuff where I actually add
0.04 a little bit to being just stuff and
0.04 also taught me a lot about the internet
0.04 on the whole right now and this is kind
0.04 of what the rest of this video is going
0.04 to be about you see I&;d say I&;m really
0.04 not the only person that has done this
0.04 there are some creators who do this
0.04 fulltime for a living this like swap
0.04 content and there&;s no shame in that if
0.04 that&;s what you want to do I just
0.04 realize it&;s not what I want to do and
0.04 yet despite that here I&;ve been doing it
0.04 and look people talk about the internet
0.04 changing all the time and how it&;s
0.04 different from what it used to be but
0.04 this is the first time I&;ve ever really
0.04 realized exactly what that is and this
0.04 is the conclusion I came to on pretty
0.04 much all social media now most people
0.04 the majority of people posting on there
0.04 are not there to make art anymore
0.04 they&;re there to make content and that
0.04 may seem obvious because content is the
0.04 word everybody uses these days as well
0.04 it&;s not like this has been a secret
0.04 it&;s just I guess it&;s a change I never
0.04 saw happening I never noticed this
0.04 transition from people who were coming
0.04 onto the internet to make genuine
0.04 creative passion projects to people who
0.04 were making content to you know fulfill
0.04 their audience and pay their bills and
0.04 it may not seem like a huge deal or
0.04 maybe even a big difference but I think
0.04 that mindset shift is the reason the
0.04 internet feels so different from what it
0.04 did 10 like even like 5 years ago now
0.04 the point I&;m about to make I&;ve already
0.04 spoken on in this video here uh so I&;d
0.04 encourage you to go watch that if you
0.04 want my full thoughts but when I started
0.04 watching YouTube like 12 years ago now
0.04 the cont content was original and
0.04 creative and the things that were big
0.04 were the most original and the most
0.04 creative things albeit a lot of it was
0.04 very stupid but it was fresh I suppose
0.04 and what that did is it encouraged
0.04 creators to try things when you see the
0.04 top thing is something so strange that
0.04 no one could have thought of it in their
0.04 Wildest Dreams your wild crazy thoughts
0.04 feel like there&;s something that might
0.04 work but now all I hear from other
0.04 creators or see on YouTube or even
0.04 nearly slipped into myself is this slop
0.04 Pipeline and there&;s a really simple
0.04 reason for this the videos that perform
0.04 the best are these slot videos I mean
0.04 look at my Channel all the biggest
0.04 videos are Instagram res reactions I
0.04 mean admittedly all the ones first of
0.04 the videos with jlap but then after just
0.04 just you get the point and when I have
0.04 pushed the boat out and tried something
0.04 new and more creative although the
0.04 comments are lovely and the people that
0.04 do see it really enjoy it the views are
0.04 halfed and you don&;t want to sit here
0.04 and focus on those as a Creator because
0.04 at the end of the day you should be
0.04 fulfilled by your creative Ventures and
0.04 just seeing that anyone enjoyed them I
0.04 mean at the end of the day when 50k
0.04 people watch a video that&;s 50,000
0.04 people who watched it I can&;t comprehend
0.04 that amount of people the video I did
0.04 the other week about supercars that in
0.04 my opinion did not perform very well had
0.04 as many people watch it as one show at
0.04 the Taylor Swift eras tour have you ever
0.04 been there have you ever been to that
0.04 Arena it&;s electric but the YouTube
0.04 dashboard and the constant down ARS
0.04 comparing you to your previous videos
0.04 and the YouTube homepage with Mr Beast
0.04 with like 100 million views a video
0.04 makes you feel like that&;s tiny and not
0.04 only that but your income&;s directly
0.04 linked to how many people watch the
0.04 video and no one wants to be money
0.04 focused but everyone has bills and as I
0.04 get older and I get more
0.04 responsibilities and I start to try and
0.04 progress my life into the next chapters
0.04 that&;s important more important than
0.04 when I was 17 and I know that pretty
0.04 much every other YouTuber feels the same
0.04 way and yet we all feel unfulfilled by
0.04 it and the audience in the comments
0.04 don&;t seem to like the videos either but
0.04 then you get caught in this question if
0.04 the audience don&;t like it and the
0.04 creators don&;t like it why is it getting
0.04 more views it makes you consider whether
0.04 the change is not in the creators but in
0.04 the consumption of social media it&;s a
0.04 real chicken and egg situation like did
0.04 YouTubers start making more and more
0.04 slop over the years forcing consumers to
0.04 watch more of it or did consumers start
0.04 watching more of it forcing creators to
0.04 make more of it I don&;t know and with no
0.04 one seeming to be happy with the
0.04 situation there&;s no indicator I suppose
0.04 another thing that crosses my mind as to
0.04 why this might have happened is the fact
0.04 that this is a career now 10 years ago
0.04 when people were doing this there was
0.04 only just money being introduced into it
0.04 everyone was doing it as a hobby no one
0.04 had aspirations of doing anything more
0.04 maybe it just started but people really
0.04 believed that they were going to make
0.04 their living doing exactly what they
0.04 loved and now people see this as a
0.04 career option I mean look at like
0.04 statistics coming out of schools when
0.04 you ask kids what they want to be when
0.04 they grow up they say YouTuber like a
0.04 lot of the time this is a job now and
0.04 some people look at it that way holy
0.04 they don&;t see it as a creative Outlet
0.04 so much as a creative job a fun job sure
0.04 but as a job generally has with
0.04 constraints many people go into this
0.04 seeing the categories of YouTubers that
0.04 exist and try and fit a mold instead of
0.04 making a mold like people used to and
0.04 the positive of that I suppose is as
0.04 more people do this and lay out the path
0.04 more people look at that path and are
0.04 able to break into it it&;s accessible
0.04 now it&;s easier to do something when
0.04 you&;ve seen people do it before but that
0.04 leads on the consumer side to a seeing a
0.04 lot of the same old and it feels to me
0.04 that people are more interested in
0.04 innovating in the way of profit than
0.04 they are in the way of creativity and
0.04 fun I&;m not trying to be a hypocrite
0.04 here I&;ve done it we&;ve all done it as I
0.04 said earlier this is my job but I think
0.04 we hold a responsibility to strike a
0.04 balance as creators at least if we want
0.04 to keep our audience satisfied and I&;ll
0.04 be honest I don&;t have the solution to
0.04 this problem I don&;t know how to reduce
0.04 the slop online cuz I get the appeal as
0.04 to why it is prominent on both sides
0.04 it&;s like the same reason that shows
0.04 like Family Guy are still running and
0.04 have been for like nearly 30 years
0.04 they&;re easy consumption over the years
0.04 life has gotten more and more stressful
0.04 for people people work longer hours and
0.04 get less pay stress is high and most
0.04 people want to unwind at the end of the
0.04 day and something really really simple
0.04 that you can switch your brain off and
0.04 just chuckle along to is Pleasant I mean
0.04 I fall victim to it all the time you
0.04 know I catch myself on Instagram real
0.04 scrolling even when I&;m not recording
0.04 even if I don&;t want to even if I&;d
0.04 rather say that I was watching some high
0.04 piece of art some amazing movie I catch
0.04 myself in these Cycles so maybe the
0.04 problem isn&;t with the way we consume or
0.04 create media but the way we live our
0.04 lives and what we now look for in our
0.04 escapism maybe as life becomes more
0.04 complicated our media becomes simpler
0.04 but that longing for something with more
0.04 substance tells me that that isn&;t what
0.04 we want I don&;t think I&;ve met a single
0.04 person who says that slop is good other
0.04 than anyone looking to line their
0.04 pockets look I&;m not going to tell you
0.04 to stop consuming it I&;m not going to
0.04 stop and I&;m not going to stop creating
0.04 it completely I definitely want to raise
0.04 the standard of what I&;m creating on
0.04 this channel a bit when I look even four
0.04 months ago when I did the video with
0.04 baby no money or with James Maria those
0.04 were just a little bit more original and
0.04 a little bit more me than the stuff
0.04 recently and that&;s enough for me that&;s
0.04 all I want to do this can still be light
0.04 entertainment and I think people want
0.04 that honestly I think everyone just
0.04 needs to find their balance I can&;t
0.04 believe I&;m saying such a stupid
0.04 sentence but slop is a spectrum if you
0.04 put like baby sensory videos on one end
0.04 and like Oppenheimer at the other
0.04 everything sits between them at any
0.04 given point someone might want to watch
0.04 something at some point on the Spectrum
0.04 and it&;s all to do with their age and
0.04 their taste and their lives so really
0.04 there&;s a space for everyone but I can&;t
0.04 help but feel that we&;re just a little
0.04 bit too close to this end of the
0.04 spectrum but I have faith I think the
0.04 more and more I hear the sentiment that
0.04 everything&;s getting a little too sloppy
0.04 I feel like that brings us closer to
0.04 returning to the Golden Age the age
0.04 where people&;s just making whatever
0.04 their heart desires the more you speak
0.04 to creators the more you hear about
0.04 people with projects that they&;re just
0.04 dying to make itching to make if only
0.04 the views were there that could only
0.04 happen for so long we got to reach a
0.04 point where suddenly one person makes
0.04 their project and it does well and it
0.04 inspires everyone else to make theirs
0.04 and hey as I say I&;m bringing back the
0.04 main Channel soon and my goal for there
0.04 is just to make things that my heart
0.04 desires so you never know maybe I&;m
0.04 going to be the guy to boil it all over
0.04 but it&;s probably not going to be it&;s
0.04 probably going to be someone with more
0.04 subscribers uh but that means said
0.04 please do subscribe because the more of
0.04 you that do gives me higher chances to
0.04 actually be that guy and I would
0.04 appreciate that I&;d love to go down with
0.04 a legacy like that yeah let me know what
0.04 you think in the comments this isn&;t a
0.04 video where I have a conclusion to make
0.04 or like an answer this is just something
0.04 that&;s been dancing around my mind I
0.04 think it&;s interesting to think about
0.04 why has this happened I&;m not 100% sure
0.04 someone&;s got the answer I&;m sure
0.04 they&;re probably smarter than me yeah
0.04 that&;s it for this week as I say as of
0.04 next week I&;ll be in Japan but I&;ve
0.04 already got a couple of little bits
0.04 filmed they&;re a little bit interesting
0.04 so I hope you enjoy them the slot won&;t
0.04 stop but it&;ll be a little tastier
0.04 [Music]
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